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The meeting of top-level licensing executives with Russian and foreign entrepreneurs

11 September 2019

World Trade Center Moscow
12 Krasnopresnenskaya Embankment, Moscow
10:00 — 19:00
Tickets is not available
Participate
  • Moscow Licensing Summit is the unique annual event of its kind in Russia
  • Top global and local licensing market leaders in one place
  • One day of a complete dive into the licensing industry
  • Keynote speakers from global brands share their experience and best practices
Format of the event:
Business conference, meeting sessions
471
participants
195
brands
19
right holders
Is your brand ready for licensing?
How to work with different product groups?

Key topics

Mission

The mission of the Summit is to encourage the development of the licensing industry in Russia, promote professional best practices and provide a place for the productive networking of key players of the market
Building successful brands & licenses for millennials
Licensing in the entertainment industry
What brands love generations and why?
The basics of licensing law
Retail transformation: implications for brands
Prospects for a licensing business in the food market
How does social media affect brand revenues?

Participants

The unique format of Moscow Licensing Summit is the networking – negotiating sessions with licensees and retail representatives in the non-stop mode. This year Moscow Licensing Summit will attend representatives of different companies. The information is constantly updated. Please, stay tuned.
19

Russian Animated Film Association (RAFA)

Russian Animated Film Association – is an association of legal entities representing the interests of organizations that belong to animation industry in Russia. Association is concerned with international promotion of Russian animation, with development of education in the industry, and design of domestic SW. An important aspect of work of Animated Film Association is promotion of industry’s interests on all levels of state authority. Thus, in 2017, producers of industrial studios had an arranged meeting with the President of Russian Federation Vladimir Putin. Association also deals with building of professional standards in animation, participates in different Russian and international events, for instance: Licensing World Russia, exhibition and competition Multimir, MIPCOM and MIP Junior in Cannes. Thanks to the work of the Association, Russian animation grows quite swiftly and enters new international markets.
http://aakr.ru/
18

Ennie and Yoyki

http://ennieyoyki.ru/
11

Saks Licensing

LOL Surprise!
http://sakslicensing.ru/
10

Creative Branding Agency

https://www.edimdoma.ru/
17

Licensing International

https://licensinginternational.org/
12

Wizart

Snow Queen, Sheep & Wolves, YOKO
http://wizartanimation.ru/
9

СТС-Media

Kid-E-Cats, Little Tiaras
http://www.ctcmedia.ru/
4

Megalicense

Чемпионата мира по футболу FIFA 2018 в России™, L.O.L. SURPRISE!, DC Comics, Fantastic Beasts and Where to Find Them/Harry Potter, Tom & Jerry, Looney Tunes, Scooby-Doo, Hello Kitty, Angry Birds/The Angry Birds Movie 2 (2019), Rick & Morty, Hotel Transylvania/Монстры на каникулах, Men in Black 2019, Jumanji 2019, Me to you, Tiny Tatty Teddy, Dinky, Tatty Teddy & My Blue Nose friends, PJ Masks, Peppa Pig, Ben and Holly`s Little Kingdom, Adventure time, Ben 10, Power puff girls, Hatchlings, World of Tanks/World of Warships, Octonauts, Dinosaur train, Love is..., Yo-kai watch, Egyxos, Shopkins, Popeye, Betty-Boop, Грузовичек Лева, The Happos Family, Котики вперед!
http://megalicense.ru/
3

PlayCom

Om Nom, Cut the Rope, King of Thieves, C.A.T.S. Crash Arena Turbo Stars
http://www.play.com.ru/
16
13

Nickelodeon Viacom Consumer Products

«PAW Patrol», «Teenage Mutant Ninja Turtles», «SpongeBob SquarePants», «Shimmer and Shine», «Blaze and the Monster Machines», «Rusty Rivets», «Nella the Princess Knight», «Sunny Day», «Top Wing», «South Park», «MTV» and ext.
https://vimn.ru/
8

LA "Melnitsa"

«Little Tiaras», «Moonzy», «The Barkers», «Three Bogatyrs»
http://www.melnitsaagency.ru/
5

0+ Media

Be-be-bears, Fantasy patrol, Leo&Tig, Woodventures, Koshchey.The true story, Heroes of Envell, Cutie Cubies, Cathy quest, Rolando Loсomotov, Paper Tales, F.A.S.T., Magic Lantern
https://www.0plusmedia.ru/
Woodventures
MULT
2

«Aeroplane» JSC

Фиксики / The Fixies
http://www.fixiki.ru/
14

CPLG | Pullman

Viacom Nickelodeon, EMOJI, Hatchimals, Peanuts, MGM, Sonic
https://www.cplg.com/
Hatchimals
Peanuts
MGM
Sonic
6

RIKI GROUP / MARMELAD MEDIA LLC

Kikoriki, BabyRiki, Tina & Tony, Burenka Dasha, Ricky the Dinosaur
http://www.riki-group.ru/
BabyRiki
Burenka Dasha
1

brand4rent

Soyuzmultfilm, The Tretyakov Gallery, Super Wings, Oddbods, Maya the Bee, TOBOT, Wissper, Robot Trains, Oggy and the Cockroaches, Talking Tom and Friends, Animal Jam, Kongsuni, Metallions, Monkart, Pepsi, Moomin, Gapchinska, Miffy, Simon’s Cat, Piglette, Britto, tokidoki, Popcorn the Bear, MotoGP, FC Spartak, Footbal Union of Russia, Soviet Sport, PFC CSKA, FC Dinamo, Discovery Adventures, Eurosport, Animal Planet, Armored Warfare:Проект Армата, Warface, АК-47, Everlast, Lonsdale
http://www.brand4rent.ru/
Monsiki

Program

0900 — 1000
WELCOME! REGISTRATION
Hall
WELCOME! REGISTRATION
1000 — 1015
OPENING CEREMONY
Ladoga
OPENING CEREMONY
1020 — 1200
LARGE ANALYTIC SESSION
Ladoga
LARGE ANALYTIC SESSION
NPD Russia, Kids Global, Ipsos, Euromonitor, MOMRI
1020 — 1040
Speaker IRINA SEDOVA, General manager of NPD Group Russia
IRINA SEDOVA, General manager of NPD Group Russia
1040 — 1100
Ладога
1100 — 1120
Ladoga
1120 — 1140
Ladoga
Speaker Ivan Colecchia, SVP Global Development, Kidz Global
Ivan Colecchia, SVP Global Development, Kidz Global
1200 — 1245
COMPANY PRESENTATION SAKS LICENSING AGENCY
Ladoga
COMPANY PRESENTATION SAKS LICENSING AGENCY
1200 — 1245
VIP
Speaker Antonina Tsitsulina, president, ACGI
Antonina Tsitsulina, president, ACGI
1200 — 1400
LICENSING SCHOOL
Hall 1-2
LICENSING SCHOOL
Educational program for new and existing licensees. By appointment
1200 — 1210
Hall 1-2
Speaker Marina Semenikhina, Licensing International Russia
Marina Semenikhina, Licensing International Russia
1210 — 1225
Hall 1-2
1225 — 1235
Hall 1-2
1235 — 1245
Hall 1-2
1245 — 1255
Hall 1-2
1255 — 1305
Hall 1-2
1305 — 1320
Hall 1-2
1320 — 1330
Hall 1-2
1330 — 1340
Hall 1-2
1340 — 1355
Hall 1-2
1400 — 1415
Hall 1-2
1300 — 1345
COMPANY PRESENTATION UFC
VIP
COMPANY PRESENTATION UFC
1315 — 1400
COMPANY PRESENTATION BRAND4RENT
Ladoga
COMPANY PRESENTATION BRAND4RENT
Speaker Denis Kulakov, Founder and CEO of brand4rent licensing agency
Denis Kulakov, Founder and CEO of brand4rent licensing agency
1400 — 1445
COMPANY PRESENTATION CREATIVE BRANDING AGENCY
VIP
COMPANY PRESENTATION CREATIVE BRANDING AGENCY
1415 — 1500
COMPANY PRESENTATION ANIMACCORD
Hall 1-2
COMPANY PRESENTATION ANIMACCORD
Speaker Дарья Гакова
Дарья Гакова
1500 — 1800
NETWORKING. FACE-TO-FACE BUSINESS MEETINGS
Ladoga
NETWORKING. FACE-TO-FACE BUSINESS MEETINGS
Speaker NETWORKING. FACE-TO-FACE BUSINESS MEETINGS
NETWORKING. FACE-TO-FACE BUSINESS MEETINGS
Meeting business sessions
1500 — 1545
COMPANY PRESENTATION AGAMA FILM & MEGALICENSE
Hall 1-2
COMPANY PRESENTATION AGAMA FILM & MEGALICENSE
1500 — 1515
VIP
Speaker Pavel Katkov
Pavel Katkov
1515 — 1530
LEGAL SESSION
VIP
LEGAL SESSION
Speaker EKATERINA SMIRNOVA, Semenov&Pevzner
EKATERINA SMIRNOVA, Semenov&Pevzner
1530 — 1545
VIP
1545 — 1630
COMPANY PRESENTATION THE FIXIES / AEROPLANE
Hall 1-2
COMPANY PRESENTATION THE FIXIES / AEROPLANE
1600 — 1645
PRESENTATION RUSSIAN ANIMATED FILM ASSOCIATION
VIP
PRESENTATION RUSSIAN ANIMATED FILM ASSOCIATION
Speaker Irina Mastusova, RAFA Executive Director
Irina Mastusova, RAFA Executive Director
1630 — 1715
COMPANY PRESENTATION LA "MELNITSA"
Hall 1-2
COMPANY PRESENTATION LA "MELNITSA"
Speaker Elena Berejkova, LA Melnitsa / Maxim Subbotin, Digital specialist, LA Melnitsa
Elena Berejkova, LA Melnitsa / Maxim Subbotin, Digital specialist, LA Melnitsa
1700 — 1730
PRESENTATION LICENSING INTERNATIONAL
VIP
PRESENTATION LICENSING INTERNATIONAL
Speaker Marina Semenikhina, Representative of Licensing International in Russia
Marina Semenikhina, Representative of Licensing International in Russia
1715 — 1800
COMPANY PRESENTATION CTC MEDIA
Hall 1-2
COMPANY PRESENTATION CTC MEDIA
Speaker Ksenia Gordienko
Ksenia Gordienko
1730 — 1800
PRESENTATION LICENSING WORLD RUSSIA
VIP
PRESENTATION LICENSING WORLD RUSSIA
Speaker Alexander Parafeynikov, CEO, GRAND EXPO
Alexander Parafeynikov, CEO, GRAND EXPO

Speakers

General manager of NPD Group Russia
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General manager of NPD Group Russia

Joined NPD in 2015

Marketing expert with more than 20-years expertise both in research agencies and on client side

Led the marketing departments in top Russian financial companies

Graduated from the School of Economics of the Moscow State University

Yulya Bychenko
Yulya Bychenko
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Senior Client Service Director in Ipsos Comcon. Research Experience since 1999. Education
background: Moscow State University, Faculty of sociology (1997). Head of children goods market
research and licensing market research. Expert in generation research. Main Focus: Children goods
market research, generation and lifestyle surveys. Psychographic research and segmentations.
Syndicated surveys. Advertising and Brand Health Trackings, Equity measurement, Multimedia
campaigns evaluation, Pretests of creative at all stages of development. Experience in categories:
FMCG, Children goods market, Retail, Electronics, Pharma, Media.

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Denis Kulakov
COMPANY PRESENTATION BRAND4RENT
Denis Kulakov
Founder and CEO of brand4rent licensing agency
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Founder and CEO of brand4rent licensing agency. Denis has more that 12-year experience in
licensing business. Graduated from MBA Grenoble Ecole de Management in 2008. Hold positions
in leading international companies: Mars, Philips, Disney. In 2015 Denis established brand4rent
company – the licensing agency which manages more than 40 different brands nowadays.

Ekaterina Smirnova
Ekaterina Smirnova
«Semenov&Pevzner»
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Irina Mastusova
Irina Mastusova
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Elena Osaulenko
COMPANY PRESENTATION THE FIXIES / AEROPLANE
Elena Osaulenko
Director, Chief of marketing, Aeroplane production company
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Director, Chief of marketing, Aeroplane production company. Majored in psychology, specialized
in pshycological efficiency of advertizing impact studies.

Ksenia Gordienko
CTC media franchises for different audience from kids to women
Ksenia Gordienko
Director Consumer Products, CTC media
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Ludmila Tsoy
Ludmila Tsoy
Commercial director of "CTB Film Company"
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In licensing since 2003. Experience in television, music and animation licensing.

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Julia Nikolaeva
Julia Nikolaeva
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Alexander Sablukov
New license and marketing campaigns for partners
Alexander Sablukov
CEO, 0+ MEDIA
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Ivan Colecchia
When the kids are leaving the entertainment market and where they go
Ivan Colecchia
SVP Global Development, Kidz Global
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is Senior Vice President Global Development at Kidz Global. A quantitative market research and consulting
services specializing in children, teens and families orientated consumer markets, covering 42 countries in all
continents. Prior to join Kidzglobal in 2011, Ivan has had over 20 years experience in market research, covering many areas from Kids to FMGC, Sports, Beauty, Restaurants. He is appreciated expert in Licensing and Kids business worldwide, and is frequently asked to speak at licensing and kids conferences.

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Daria Gakova
Daria Gakova
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Jedi for children's marketing with 10-year experience. Daria implemented a number of successful licensing projects in different product categories.

Huge practical experience in the development and promotion of licensed products allows Daria to launch projects that both the licensee and the right holder benefit from.

 

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Pavel Katkov
Pavel Katkov
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Alexandra Artemieva
Alexandra Artemieva
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Fantina Martirosyan
Fantina Martirosyan
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Alexander Parafeynikov
Alexander Parafeynikov
Grand Expo
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Venue

World Trade Center Moscow is one of Russia’s largest multifunctional centers, which provides hotel, congress and exhibition services, offers apartments and offices for rent, and is capable to deliver a wide range of business services.
Moscow, World Trade Center
12 Krasnopresnenskaya Embankment, Moscow, 123610
World Trade Center, VIP-floor, Hall «Ladoga»
Subway Station Vystavochnaya
Plan your route

Organizer

Licensing in Russia is a Russian project working according to the international licensing standards. We share the values of Licensing International (LIMA) and promote their efforts into Russian Market: education, research and networking. GRAND EXPO is a joint company of Spielwarenmesse eG (Nürnberg, Germany) and the Children’s Goods Industry Enterprises Association (ACGI, Russia).
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